Integrate iMIS With the ATS Lyris Bridge

With the ATS Lyris bridge, you can update lists in Lyris with information from iMIS:

  • Bulk upload people from multiple IQA queries in iMIS into multiple lists at LYRIS (e.g., MEMBERS, DONORS, PROSPECTS, SECTIONS, COMMITTEES)

Lyris Technologies – now Aurea Email Marketing – is a leading digital messaging platform. For more than 20 years, Lyris solutions have helped companies engage in customer conversation, increase conversion, and achieve higher returns on marketing investments by better automating, integrating, and optimizing customer engagement programs, like email marketing.

Key Features

  • Allows the synchronization of mailing lists between iMIS and Lyris through the use of IQA's. You can have a different IQA for each list.

Supported Use Case

  • An IQA can be created that will map to a Lyris list. The IQA can have custom fields as long as those fields exist in Lyris. The list will then be synchronized on a schedule basis. This will generally run once a day. This will also support multiple lists, each with its own IQA.
  • If needed, a single list can be pushed at a different time than the regular schedule if it needs to be done before the daily sync process.
  • If you have a use case that is not listed or would like additional information, please Contact ATS.

Easy Does It: Integration Made Simple

The ATS methodology for bridges uses the iMIS API's to achieve the results you expect from a world-class integration. We work closely with third-party partners to use their API's in the most efficient manner. We pride ourselves on building integrations that work on many versions of iMIS. This means that when you upgrade iMIS the bridges will continue to work without having to be rewritten.

The results of this methodology include:

  • Compatibility with all versions of iMIS (unless otherwise noted) using the appropriate iMIS API's that work best with your version of iMIS.
  • The flexibility of on-premise or hosted models for the software.
  • Easy set-up and one-time configuration including installation services from ATS.


Getting the Most Out of Your Email Marketing

Date: Wednesday, August 17, 2022

Time: 3:00 PM ET (1:00-2:00 PM MT)

Presenter: Randy Richter, Director of Technology, Partner
Moderator: Richard Banks, Sales Manager

Email marketing is a critical component of association communication and member engagement, but are you getting the most out of your solution? An iMIS-integrated email marketing solution can help by making it easy to dynamically target specific audiences based on information found in iMIS. It allows you to use iMIS communication opt-in/out preferences to handle unsubscribes so that your community gets the information they want to receive and pushing back vital information about how your member interacts with your correspondence back to iMIS so that it can be used for dashboards and engagement scoring to guide your organization in critical decision making. Join us as we review the many integrated email options.

Watch the Recording in the ATS Learning Center Download the Webinar Slides