Getting the Most Out of Your Email Marketing
Date: Wednesday, August 17, 2022
Time: 3:00 PM ET (1:00-2:00 PM MT)
Email marketing is a critical component of association communication and member engagement, but are you getting the most out of your solution? An iMIS-integrated email marketing solution can help by making it easy to dynamically target specific audiences based on information found in iMIS. It allows you to use iMIS communication opt-in/out preferences to handle unsubscribes so that your community gets the information they want to receive and pushing back vital information about how your member interacts with your correspondence back to iMIS so that it can be used for dashboards and engagement scoring to guide your organization in critical decision making. Join us as we review the many integrated email options.
Watch the Recording in the ATS Learning Center
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